A Guide to Shopping in Reykjavik

Wonderguide by

Nína Þorkelsdóttir

A Guide to Shopping in Reykjavik

Reykjavik has surprisingly many nice shops and boutiques, some of which offer unique Icelandic designer items. Here, I will share my favourite shops in Reykjavik.

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Fashion and clothing 👡

The fashion scene in Reykjavik is a curious mix of casual (and warm) apparel and modern scandi-style garments. Here are some shops to check out:

Image - 66°North
Nína:66¨North is Iceland's most famous outdoor apparel store. Their garments are incredibly warm and stylish - although they definitely are on the pricier side.
Image - Andrá Reykjavík
Andrá Reykjavík
Nína:This new fashion boutique in Reykjavik is definitely worth checking out. Brands include Nanushka and Beck Söndergaard.
Image - Spúútnik
Nína:Reykjavik's oldest and most popular vintage boutique.
Image - Rauði krossinn búð - Icelandic Red Cross clothing store
Rauði krossinn búð - Icelandic Red Cross clothing store
Nína:The Red Cross Charity shops in Reykjavik are surprisingly nice, particularly if you're looking for an Icelandic-style wool sweater.
Image - Hildur Yeoman boutique
Hildur Yeoman boutique
Nína:Icelandic designer Hildur Yeoman is the queen of Icelandic fashion design. Her colourful and vibrant designs have been extremely popular over the past few years.
Image - KIOSK
Nína:Another great boutique focussing on Icelandic and nordic fashion design.
Image - Húrra Reykjavík
Húrra Reykjavík
Nína:A very Scandinavian fashion boutique, focussing on street style and wearable garments.
Image - GK Reykjavík
GK Reykjavík
Nína:Lots of stylish brands, such as Rotate by Birger Christensen, Ganni, Acne Studios and Victoria Beckham.
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Souvenirs 🇮🇸

There are plenty of Icelandic souvenir shops. Many of them, unfortunately, sell cheap junk from China. Here are a few you can trust:

Image - Bankastræti
Nína:Islandia Bankastræti is a nice souvenir-shop in the heart of the city center.

Other 🗯

A few more nice shops worth visiting:

Image - Kokka
Nína:Great household goods, a variety of Nordic design.
Image - Søstrene Grene
Søstrene Grene
Nína:The loveliest (and cheapest) decor store you can imagine. It's very popular in Scandinavia, and for a good reason.
Image - Kolaportið
Nína:A fleamarket in the city centre.
Image - Aurum by Guðbjörg Jewellery
Aurum by Guðbjörg Jewellery
Nína:Gorgeous Icelandic jewellery.

Wonderguide map

  1. 66°North
  2. Andrá Reykjavík
  3. Spúútnik
  4. Rauði krossinn búð - Icelandic Red Cross clothing store
  5. Hildur Yeoman boutique
  6. KIOSK
  7. Húrra Reykjavík
  8. Herrafataverzlun Kormáks og Skjaldar
  9. GK Reykjavík
  10. Nielsen Sérverzlun
  11. Handprjónasamband Íslands
  12. Bankastræti
  13. Kokka
  14. Søstrene Grene
  15. Kolaportið
  16. Aurum by Guðbjörg Jewellery

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